It is estimated that Instagram has more than 2 billion active users as of 2022. And to be honest, Instagram has immense potential for your business. As a result, many brands have started embedding Instagram posts on websites.
But the question is, how do they embed Instagram post on their website?
That’s why we are here. In this blog, we will walk you through some of the most trustable methods to embed Instagram post on a website. Stay tuned till the end of the blog to know that.
Smart Methods To Add Instagram post On Website
Adding an Instagram post to a website can be a big step for your business. We have simplified the entire process for you by mentioning the smartest and easiest way to embed Instagram post on a website.
#1 Social Media Aggregator Tool – Tagembed
When it comes to opting to embed Instagram post on website, social media aggregator tools are the best methods. In case you are not aware, social media aggregators are the tools that help you collect, curate, and embed social media feeds on websites. These social media channels include Instagram to Facebook. And the best part is that most of these tools are compatible with major CMS platforms like Wix and Weebly.
What website owners find their social media aggregator tool is the feature to provide post customization. Fortunately, most of the tools also provide the feature to change the themes and layout of the post. A fully customized post helps them to establish a vibrant website presence. Moreover, this customization also includes altering and color and sizes of the fonts.
While you are at picking a perfect social media aggregator tool for your business website, we recommend you choose one that also has a custom CSS and moderation panel. While the custom CSS will help boost your customization game, the moderation panel will scrutinize the content you do not want to showcase on the Instagram post.
#2 WordPress Plugins
If you are a website owner, there are two out of five chances you will use a WordPress website. Therefore, as a WordPress website owner, you easily install a plugin dedicated to Instagram post on your WordPress website.
While you are choosing a plugin for your WordPress, we want you to check its compatibility with the latest version of the platform. Meanwhile, also make sure that the plugin has many active installations.
The good part is that some of these plugins help you customize the post’s look. And when we are talking about Instagram, how can we forget about Instagram reels and hashtags? Thankfully some of these tools also provide you with enough features to embed Instagram reels and hashtags. You can showcase your best hashtags and reel campaigns on websites using these features. Some plugins also help you with their robust analytics, which means you can look into the engagement happening on the post. It will help you determine what content works for you on your Instagram post.
#3 Screenshot Method
If you are under money constraints, we understand your concern. However, making room for every tool and plugin in your budget is not easy. To curb this situation, you can look up the screenshot method. It is the most cost-effective way to showcase Instagram posts on a website.
You just have to take a screenshot of the content you want to display on your website and upload it to the backend of your website. And you are done.
However, this method will not let you customize the overall look of your post. Moreover, you can only upload one picture at a time. If you want to display a different picture, you must repeat the process. Another pitfall of this method is that, like the social media aggregator tool and plugin, you will not be able to showcase reels and any hashtag campaign on the website.
So overall, if you want to display a stagnant picture on your Instagram post, you can opt for this method.
#4 Instagram Official Embed Feature
In case you are not aware, Instagram also has an embedded feature. This feature helps you to add a mini version of your Instagram on your website. You just have to log in to your Instagram in the web version and click on the three dots of the content you want to showcase on the website. There you will see the embed option. Copy the link and paste it at the backend of your website.
However, this feature does not allow you to customize the look of your post in any way.
In A Nutshell
We can say a million times that Instagram is a great place to be at. However, if you are not on Instagram, you will fall behind in the game. Once you have marked your presence on Instagram, you can embed an Instagram post on your website.
An Instagram post will not only help you in engaging the website visitors on a website but also act as social proof for your business. It will become a 24X7 brand ambassador of your business even when you are not running any campaign.
So what are you waiting for?
Go ahead and rock your business with the Instagram post.