Market overview:
The Automotive Bluetooth market will obtain a USD 21 billion value with a CAGR of 13% between 2023-2032.Bluetooth is the most widely used wireless technology on the planet.
Information can be broadcast between devices using Bluetooth technology, which also enables audio streaming and data transmission. In the medical field, Bluetooth is also used to track and diagnose electrical and mechanical issues, enhancing the safety of transportation systems. Automobiles already included weather information and news radio. Recent years have seen a rapid expansion of the use of electronic devices. Information systems are frequently used in vehicles. Mostly used in automobiles, GPS-based satellite navigation systems are used for navigation. Global market advancement is anticipated as a result of this cutting-edge technology and stimulating factors. Considerations for overall market growth will be limited by some constraints and restrictions. The infotainment system’s touch screen, for example, can distract passengers while they are driving and raise the risk of an accident.
Segmentation:
Bluetooth in the automotive market is divided into different segments such as:
By system type: The market is divided into three categories based on system type: entertainment systems, connectivity systems, and driver assistance systems. The entertainment system category will hold the biggest market share throughout the projected period. The factors can be attributed to the increased adoption rate of the most technologically advanced vehicles in multiple regions such as the Asia Pacific and Europe, as well as the advancement of rear-seat infotainment for luxury vehicles that facilitate a comfortable and enjoyable ride, which is accelerating demand for this segment.
By vehicle type: The market is divided into three categories based on vehicle type: passenger cars, light commercial vehicles, and heavy commercial vehicles. The passenger car sector will remain the biggest market share during the predicted years. The demand for this category is driven by increased global passenger car production, rapid consumer uptake, and rapid migration from conventional to electric vehicles.
By OEM makers: The original equipment manufacturers (OEMs) are a diverse group of firms and organizations involved in the development, design, manufacturing, marketing, and sale of automobiles. Global manufacturers are also developing new technology to improve customer safety and driving experiences, such as telematics, driver assistance systems, and vehicle infotainment systems.
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Industrial news:
In January 2023, Land Rover said the Defender family would show off its 21st-century dual-eSIM connectivity at CES 2023 in Las Vegas, the world’s largest consumer electronics show. The new Defender is the first car with two built-in LTE modems for better connectivity. In contrast, Jaguar Land Rover’s new Pivi Pro touchscreen infotainment system has an industry-leading design and shares electrical components with the new Defender.
Regional analysis:
The Global Automotive Infotainment System Market is categorized into four regions: North America, Europe, Asia Pacific, and the Rest of the World. North America has the biggest market share. The market in the North American country will be boosted by rising demand for passenger automobiles, significant investments in advanced technology, and the availability of a wide choice of innovative entertainment solutions.
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