There are millions of websites available on the internet and every website owner wants to rank their website in less time. But it is not possible to rank a website on SERPs using SEO. For that, there are many SEO professionals using black hat or gray hat SEO techniques to rank their websites and increase organic website traffic on SERPs.
But this technique is harmful and it will suspend your website permanently because Google has a powerful algorithm and it can easily detect the spam you create in your website. Now today’s topic is the tricks to avoid gray hat SEO. Before we start we should know what is Gray Hat SEO. Gray Hat SEO is a combination of White Hat SEO and Black Hat SEO under Google Webmaster Guidelines. Google may penalize your website if you are doing gray hat SEO.
1] Buying backlinks
Some black hat SEO professionals are offering to buy backlinks, they have 100+ unique websites that have high authority but low traffic. So mostly SEO businesses buy such backlinks to rank their websites. But if you are running a business then don’t use such tactics as this can damage your website and it can penalize your website permanently. Also, if you want to grow your business using search engine optimization in the city of Asheville, hiring an Asheville SEO Company is the best option.
2] Keyword stuffing
Another tactic is keyword stuffing using gray hat SEO methods. Some gray hat SEOs are still stuffing keywords into the content. Keyword stuffing is a bad technique, it may give you results in the short term but not the long term. Now the Google updating algorithms that mentioned don’t stuff your keywords into the content. It spoils the user experience, eventually, your website will be permanently down on the search engine results pages.
3] Negative SEO
Searching your competitor websites you will find that they have mostly created spammy links, irrelevant links. Nowadays Google is smart they can easily detect spammy links or unnatural links you create for your websites. Because such techniques can spoil user experience and Google doesn’t care about your work but user experience. For that, you need to hire the best SEO consultant to grow your business.
4] Auto-generated Articles or Spun Articles
Many article spinners create many different blogs from original content with the help of article-spinning tools. However, computer-generated or spin content cannot match human text as it has complexity and is not readable so Google can easily detect such content. Many guest posters spin articles and add their links to spun content and create guest posts but such articles are not indexed simply because of their complexity and difficult readability. So try to avoid this method and try to write unique articles to get your website a higher ranking and more visibility.
5] Using PBNs
PBNs stands for Private Blog Networks are a part of Gray Hat SEO. Clever SEO experts group websites and interlink articles to change search rankings for websites. PBNs are unique domains linked to each other to build spammy links to increase website ranking in no time. But don’t use this method if you don’t want to suspend your website from search engine result pages. Build high-quality links from unique domains instead. Keep reading more articles.