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How to Use AI to Design Better Mobile App User Experience?

Artificial Intelligence or AI is playing a crucial role in all walks of human life today and provides tons of benefits. AI is also helpful in developing mobile applications for automated testing and code corrections. Moreover, there is another field where AI has a huge potential and it’s the app design process. AI-based app designing processes can help build better mobile app user experiences. Though a machine cannot fully replace an app designer, there are ways that artificial intelligence can be used in mobile app experience design. Many UI UX design services leverage artificial intelligence to design better UX for mobile devices. 

The Role of AI in the App Design Process

Besides building AI-based app features to elevate user experience, artificial intelligence is utilized to enhance mobile app design processes. The following are the ways a UX agency will use AI-enabled tools and methods for UI/UX design. 

  • Automating manual tasks like image resizing. 
  • Localized app experience with AI-based multilingual translations.
  • Offer insights about the more interactive elements. 

Slowly artificial intelligence is becoming an integral part of the app design process leading to a more efficient and streamlined workflow. Mobile app designers can create more compelling user experiences with the use of AI in less time. There are many other ways that AI can help in UX design. 

AI-based Features for Compelling Mobile App UX

Businesses can integrate AI into UX in multiple ways to make a feature-rich app with more attractive interfaces. There are tasks like in-app customer support features that can be automated to provide efficient and easy customer assistance. The following are the ways Artificial Intelligence works in mobile app user experiences.

Chatbots

You can elevate the user experience for your mobile application by adding an AI-based chatbot. A chatbot provides automated responses to customer queries about products and services. Apart from this, the chatbot can provide solutions to customers’ problems by offering steps to resolve issues or guiding them to useful resources for the same.

Image Recognition

Machine Learning algorithms can be used to analyze images and find patterns and objects. It helps to identify objects in images and act upon the result. Image recognition leverages the power of AI to analyze images and it is helpful in multiple ways like facial recognition, QR code scanning, visual effects and filters, image-based search, and more. 

Predictive Analytics

It is quite useful for improving and optimizing apps to offer the best user experience for different types of users. Predictive analysis is used to analyze large amounts of data to find patterns and build a predictive model. Like, Amazon uses it to suggest products to customers. It improves user experience a lot.

Final Note

AI is one of the most trending technologies today that has become a cornerstone for many domains. Mobile app designing is a complex and time-consuming process. However, you can improve the user experience of your application by integrating several features of artificial intelligence with good UI UX design services.

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